The Apple Car is one of those projects that has everything we love (and maybe even hate) about Apple. It’s steeped in mystery and intrigue, surrounded by excitement and speculation that
Apple is in a curious position: on the one hand, they have a ton of cash and can pretty much buy out every major competitor. On the other, their lack of recent innovations threatens their
Apple is currently sitting on over a quarter-trillion dollars in cash, and no one really knows what they’re going to do with it if anything. To put that ridiculous amount in perspective, $250
In the world of business, you’re either big and slow OR small and fast. Very few companies juggle the tradeoffs of size and speed to become both BIG and FAST. Fortunately for us, Apple is one of
Attention is the currency of the Internet. If you have people’s attention, trading that focus for advertising revenue or sales generates a lot of money. Facebook, Google, and Apple know this.
For a company started by a couple of free-thinking hippies, Apple has a paradoxically mixed record when it comes to sustainability. Under Steve Jobs, the priority for Apple was always the impact